privacy matters
To Customers, Communities, Companies. . .
Consumers want control over their digital lives. They want to determine when, where and how they communicate and interact with the important institutions, businesses and individuals in their lives. As technology expands our ability to control our own data, corporations today are finding responsible new ways to make sure that their business practices respect consumer preferences and expectations.
Standards of privacy are changing in society, and more companies are committed to following the highest levels of consumer privacy protection. More companies are dedicated to providing each and every customer with notice, transparency, choice and consent when it comes to how their personal data and private information is managed.
Respect for consumer privacy is one of the most important principles and highest priorities for leading companies. We know that customers rely on companies to preserve and protect their most sensitive information, whether it is financial, health, lifestyle or simply shopping and entertainment preferences.
A Strong Commitment to privacy and data security is essential in today's market. This includes: doing business in a responsible and ethical way; communicating responsibly with customers both online and offline. We take this commitment seriously and pledge to continue our efforts to report on the key developments in consumer privacy protection.
. . . And Policymakers
Privacy is front and center in today's headlines and on the policy agenda. From Facebook to Google and beyond, companies are facing growing pressure to tell the world how they are handling privacy. Your Privacy Matters is a media platform for information on corporate practices in the area of consumer privacy and data security. We are dedicated to providing information on privacy that enlightens the ongoing discussion on this important issue. We examine the efforts of companies that are doing business in a responsible and ethical way. And we shine the light on the people, policies and practices that reflect true leadership and commitment to preserve privacy protection for all consumers. In other words, we are committed to telling the complete story on privacy.
Together, we can make a difference.